Lesha Isanov, communication designer. I develop
and scale visual systems for products.

Portrait of Lesha Isanov

3+ years of experience managing design teams, launching and growing products across international markets.

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Branding for an affiliate program

Created and scaled a new visual language for the project, increasing user loyalty and attracting a new audience.

  • Art Direction
  • Management
  • Design

Branding for a chat assistant

Launched the product MVP in one week and attracted the first users through marketing materials.

  • Art Direction
  • Management

About me in pictures

Side project Whoof

Product exploration and MVP launch for a smart tracker that monitors pets' physical and emotional wellbeing.

  • Design
  • Art Direction
  • Product

Design management

Managing design processes, evaluating and developing the team, and collaborating with adjacent departments.

Design department workflow diagram

Design department workflow diagram

Created the team's workflow, adapted it, and implemented it across all department projects.

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Graphic design team grading framework

Defined, presented, and implemented a grading framework at the company level.

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Design department organizational structure

Described and defended the planned organizational structure for the team.

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